Cost of Equity (Re)
The cost of equity is the return you expect from your investment in the relationship – love, companionship, stability, bragging rights, conjugal rights, status elevation – whatever it is you envision the ideal relationship to be. The cost of equity also reflects the risk of whether or not and to what extent these benefits are ever realized. A higher risk means a higher cost of equity, and subsequently a lower present value.
The cost of equity can also be broken down into multiple components. The first component is the risk-free rate (Rf). The risk-free rate should be the rate of return you get from the safest investment possible. For most people, it’s a mother’s unconditional love. Anything above and beyond that is the return you expect for taking on additional risk.
This additional premium is calculated by subtracting the risk-free rate from the expected return on the market (Rm), which is simply the average return you get from all the relationships in your life. The difference is then multiplied by the person’s bipolar coefficient (β), which represents their emotional stability relative to most people. A person with a high beta will be really happy during the good times, but really miserable during the bad times.
The formula for computing the cost of equity is known as the Companionship Applicant Pricing Model (CAPM). Putting everything together, it looks like this:
Re = Rf + β(Rm – Rf)
In some cases you may need to add an additional asset-specific risk premium to account for risks not always captured in the CAPM formula, such as their age, maturity level, fat potential, etc.
Cost of Borrowing (Rd)
The second component of the WACC is the cost of borrowing. You’re not the only one with skin in the game; in-laws, relatives, and friends also have a stake in the relationship. When your companion receives unsolicited advice or turns to these sources for support, the relationship could be severely affected. So you have to factor in the cost of external sources of capital and what kind of strain they will put on the relationship.
Weighted Average
After you’ve computed both the cost of equity and the cost of borrowing, all you have to do is determine to what extent each component plays into the overall cost. If you think you’ll have to spend half your time together with the other person’s family, then you might want to give the cost of borrowing a 50% weighting. But if you live in a different state than the in-laws, you may only give it a 10% weighting. You then use this weighted average discount rate to determine the net present value of investing in the relationship.
Discount Rates and Present Value
Some may not be familiar with the concepts of discounting future benefits to compute a present value, so a brief explanation is in order (focus on the concepts rather than the math). Suppose someone promises to give you $110 a year from now if you give them $105 today. Based on past experience with this person, you know that there is a chance that he won’t deliver the full $110 as he promises. So you decide that if you’re going to take the risk, you want a 10% return per year. So what is the present value of his promise to pay you $110 in a year? The answer: $100. Accordingly, given your required rate of return (or discount rate), you should not give him the $105 he is asking for. If you were to use this same 10% discount rate for a promise of $110 in two years, you would only be willing to give him about $91 today.